Installers Series #3: Bringing Installers and the Rental Solar Market Together

By
Itai Peri
January 18, 2024
5 min read

In our previous articles, we explored the vast potential of the rental solar market, highlighting its immense opportunities for solar installers. We also reviewed the existing monetization methods used by landlords and introduced the promising new approach of consumption-based billing. Now, we shift our focus to why installers should prioritize this growing market and how they can leverage consumption-based billing to capitalize on its potential.

Why Installers Should Target the Rental Market

In today's saturated homeowner market, installers face fierce competition, increasing customer acquisition costs, and diminishing returns. However, the rental market remains largely untapped, offering a ripe opportunity for growth and diversification. By targeting landlords, installers can access a new customer base and differentiate themselves from competitors. Additionally, landlords are often more receptive to solar installations due to their long-term investment mindset and desire to enhance property value.

Leveraging Consumption-Based Billing

Installers are at the forefront of driving innovation in the solar industry, and consumption-based billing represents a promising new approach for landlords seeking to monetize solar installations on rental properties. This method offers a fair and transparent way to charge tenants for the solar energy they consume, aligning their usage with their payment responsibilities. By moving away from traditional fixed pricing models, landlords can optimize their revenue streams while providing tenants with greater control over their energy costs.

Consumption-based billing addresses many of the drawbacks associated with conventional monetization methods, such as fixed pricing and solar access fees. It eliminates the risk of overpaying or underpaying for energy usage, as tenants are billed based on their actual consumption. Additionally, consumption-based billing encourages energy conservation among tenants, promoting sustainability and reducing environmental impact.

Installers play a pivotal role in driving the adoption of consumption-based billing among landlords. By fostering close communication and trust with landlords, installers can effectively educate them about the benefits of this approach and guide them towards platforms that facilitate its seamless implementation. This proactive engagement empowers landlords to embrace consumption-based billing, paving the way for a mutually beneficial partnership between installers and landlords.

Installers and Wand Solar - A Mutual Success

For installers looking to enter the rental solar market, partnering with Wand Solar provides a competitive advantage. Wand Solar is a modern platform specifically designed for consumption-based billing in rental properties, taking care of every little detail. Our platform streamlines the process for installers, landlords, and tenants, making it easy to implement and manage solar billing.

Wand solar handles the entire billing lifecycle, including solar energy usage tracking, usage reports generation, tenant-landlord contracts and legal compliance, utility credits reimbursement, discounted rates, and a swift and seamless payment collection and distribution process - making Wand Solar the best choice for consumption-based solar billing.

From lead generation to onboarding assistance and ongoing support, Wand Solar offers a comprehensive solution for installers seeking success in the rental market. By working with Wand Solar, installers can access a steady stream of leads in the untapped rental solar market, benefit from our expertise in the rental market, and differentiate themselves with our innovative billing solution.

Conclusion

The rental solar market represents a lucrative opportunity for installers to expand their business and stay ahead of the competition. By targeting landlords and leveraging consumption-based billing, installers can unlock new revenue streams and differentiate themselves in a crowded market. Partnering with Wand Solar provides installers with the tools, resources, and support they need to succeed in the rental market. Together, we can seize the opportunities presented by the rental solar market and drive the adoption of solar energy in rental properties.

As a bonus, we’ve added an article about tax incentives and regulations for solar installers, to advise their customers regarding how to maximize their return on investment.

Itai Peri
Co-Founder & CTO